Gary Beckwith’s journey from a single boat to a Thames fleet that now commands millions in annual turnover is a testament to entrepreneurial grit and perseverance.
In this feature, The Times explores how Beckwith navigated the challenges of scaling a business in a highly competitive market, maintaining exceptional service quality while expanding his fleet.
He shares insights on leadership, resilience, and the importance of customer experience, noting, “It’s not just about the boats – it’s about the people and the experience.”
This candid interview offers a behind-the-scenes look at the key decisions that propelled City Cruises to success and the challenges Beckwith faced in building a recognisable brand on the River Thames.