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The Importance of Creating a Legacy in Business

In this feature for CEO World, Gary Beckwith discusses the significance of building a business that outlasts the founder.

Reflecting on his journey with City Cruises, Beckwith emphasises the importance of strategic succession planning, fostering strong company culture, and maintaining a long-term vision. “Your work should outlast you – that’s the real measure of success,” he says, underscoring how legacy planning can be a powerful driver of sustainable business growth. The article also highlights key takeaways from Beckwith’s book, providing practical advice for leaders aiming to leave a lasting impact.